Rapport Communications

American Association of Diabetes Educators

CME Course: Marketing Diabetes Education (Sales Training)

Challenge:

Under an unrestricted grant from Becton Dickenson (BD), the American Association of Diabetes Educators (AADE) wanted to help teach their members how to effectively market their diabetes education services.

Solved:

Through Health Learning Systems and working closely with the American Association of Diabetes Educators, we developed a successful Continuing Education Course for diabetes educators. Components included a Leader's Guide, a slide presentation, case studies, activities, a strategic marketing plan, and much more.

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Program Schedule	Program Objectives

Table of Contents (3 pages)

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